How to create online training: 2 questions before getting started

Online training is a thriving business. Whether it is making your experience available to an external audience, or training teams within your company, e-learning is a flexible option allowing you to reach a maximum number of learners. But this field is now proving to be competitive, so it is necessary to offer quality content, both in substance and in form. Here are 2 questions to ask yourself before offering your online training!

Who is the target audience?

Beforehand, you will need to define the target audience that you need to reach. Indeed, the same training theme can be approached in multiple ways depending on the profile of the participants. Here are some characteristics that you can determine:

  • Is this training internal to a company, or intended for an external audience?
  • Is the audience already familiar with the theme, or completely new to it? This will lead you to define if any prerequisites are necessary to be able to register.
  • Is the training necessarily intended for professionals? If this is not the case, you will need to work on the fun dimension of the modules.
  • In some cases, your audience will turn out to be heterogeneous. This is an obstacle to consider when shaping your training, particularly if not all participants have the same initial skills.

What are the educational objectives?

Any online training must present clear and realistic educational objectives. First of all, this will allow the training to gain credibility: imprecise or illusory objectives are generally markers of superficiality. In addition, defining objectives will provide learners with a clear horizon when following the training. These objectives can, for example, be the acquisition of a skill or the mastery of a tool and its functionalities.

Here are 3 online training course example with advanced features:

Therefore, progress must be directly observable. At the end of the module, you will be able to propose evaluations which will confirm the completion of the objectives.